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Luckin Coffee Vending Machines

30

Jan

Luckin Coffee launches Vending Machines

By Admin In , , , , , ,

Luckin Coffee launches Vending Machines in an attempt to increase their share in the rapid growth of the coffee market in China.  Luckin is now one of the largest and most quickly expanding brands in the market where they now operate more than 4,500 store-based outlets.  They are and are now increasing market share by expanding into the vending machine aspect of the Coffee market.

Luckin Coffee expanding into Vending Machines

Luckin Coffee expands into vending machines as part of a huge equity deal

Founder and CEO Qian Zhiya states that this new strategy will allow them to get closer to consumers.  They will not be restricted by the license approvals.  In what could be yet another first in China Luckin’s vending machines will serve freshly brewed drinks as well as food.

Luckin Coffee Vending Machines

Luckin Coffee launches new vending machines

Just recently, Luckin Coffee also launched a share placement and a convertible bond with a combined worth of US$821 million early January 2020.   That is according to a Reuters report which also mentioned that the proceeds will be used to open more stores and invest in sales and marketing of the brand.

Luckin coffee Stock Listing

Luckin coffee Share Price

Luckin Coffee Share Price

Luckin has recently surpassed Starbucks China, in terms of outlets count within the country.  Recently we reported on the incredible growth of Luckin Coffee and their determination to take on their key rival Starbucks.  Luckin are now operating more than 4,500 stores and growth is continuing.

Luckin Coffee’s business model focuses primarily on a coffee delivery and pickup style of business.  The venture into vending machines is seen to be a broadening of this model.  They have achieved great brand recognition and attachment in the under 30’s demographic.

It’s not luck that Luckin Coffee is beating Starbucks at their own game.

The heads at Starbucks must be worried…

3

Sep

Luckin Launches Tea

By Admin In , , , , ,

Luckin Tea LaunchesRocketing since blast-off in October 2017, Luckin Coffee is now set to launch a new independent business in the Chinese market.

The new offering is to be called “Luckin Tea“.

Chinese coffee chain start-up Luckin Coffee has announced that to speed up its market expansion, it will launch its Tea Business as an independent brand.

Last April, the Luckin Tea series was initially launched in Luckin Coffee shops and has experienced strong growth and exceeded company’s expectations.

Jian Liu, Luckin Coffee Chief Operating Officer said in a statement that the tea drink outlets aims to complement the existing coffee shops and will help roll out its footprint nationwide.

Luckin Tea will focus on Tier 2 through Tier 4 cities and will initially open in shopping malls.  However, Luckin Coffee stores will focus on Tier 1 and Tier 2 cities and will continue expanding in office locations.

Luckin Tea Launches Luckin app for orderingLuckin Coffee so far currently operates 2,963 stores spread across 40 cities in China. It has plans to open more than 4,500 stores by the end of 2019, making it the country’s largest coffee chain.  When it launched, Luckin Coffee stated that it aimed to displace Starbucks as the preferred brand of Coffee in China and it focussed on a Digital Ordering and Payment App to help it get mass streamlining of transactions to enable massive growth.

Fast Fact: Chinese consumption of coffee products grew at a compounded rate of 15% for the past decade and was estimated to be worth RMB 100 billion (USD 14.2 billion) in 2018.

Coke Acquires Costa Coffee

3

Jan

Coca-Cola Acquires Costa Coffee

By Admin In , , ,

Global Beverage Giant Coke Completes Acquisition of Costa from Whitbread PLC which is a publicly listed company in the UK.

Coca-Cola today announced that it has completed the acquisition of Costa Limited from Whitbread PLC in a USD$4.9 billion (£3.9 billion) transaction follows regulatory approvals in the EU and in China.  The buyout was first announced at the end of August last year.

Costa has operations in more than 30 countries and this deal gives Coca-Cola a significant footprint in the global coffee business.   The worldwide growth rate of 6% PA in the coffee industry makes this a bold and strategic move by Coke due to Costa having a scalable platform across multiple formats and channels.  Costa started more than 23 years ago and from a humble beginning has grown to have more than 3,000 stores and more than 7,000 premium vending machines under the sub-brand Costa Express supplying a range of ready-to-drink products at the fingertips of consumers.
costa coffee branches map“Costa gives Coca-Cola new capabilities and expertise in coffee, and our system can create opportunities to grow the Costa brand worldwide. Hot beverages is one of the few remaining segments of the total beverage landscape where Coca-Cola does not have a global brand. Costa gives us access to this market through a strong coffee platform. I’d like to welcome the team to Coca-Cola and look forward to working with them.” – James Quincey (President & CEO of Coca-Cola).